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SEO portfolio

SEO work that finds leaks, prioritizes fixes, and compounds traffic.

I have spent 10+ years building, ranking, monetizing, and selling content-led sites, then applying the same operator mindset to B2B startup SEO.

50+ sites built6-figure exits3x startup traffic10+ years in SEO
Amazonaffiliate revenue proof
Googleanalytics traffic proof
SEO Blueprintfeatured community insight
Lion Zealpodcast interview
YourStoryMonkMetrics feature
LinkedInpublic profile

Receipts first

Proof snapshots

The first thing a serious buyer should see: money made, traffic scaled, and third-party validation.

Affiliate earnings report showing December 2020 commissions above $11,000.Amazon Associates
Amazon Associates$10k/month averageAffiliate earnings proof

One flipped content site averaged around $10k/month before sale.

Google Analytics dashboard showing users and sessions growth.Google Analytics
Google Analytics10k monthly visitsTraffic growth proof

Example of scaling an organic website toward 10k monthly visits.

SEO Blueprint Gold page featuring Ulhas explaining his Seed 100 success.SEO Blueprint
SEO BlueprintFeatured expert threadSEO Blueprint feature

SEO Blueprint highlighted my Seed 100 breakdown as a real-world example for their community.

Selected work

Case studies

Content-led websites in competitive niches.

Affiliate Portfolio

Problem

Needed to build traffic and monetization in crowded SERPs while staying resilient through Google updates.

Work
  • Keyword maps built around buyer intent and topical clusters.
  • Content briefs, publishing systems, internal linking, and refresh cycles.
  • Monetization cleanup across affiliate CTAs, comparison pages, and review templates.
Outcome

Averaged roughly $10k/month on one flipped site, with 6-figure exits across the portfolio.

Private screenshots available with sensitive buyer/site data blurred.

Organic growth for a funded startup with a B2B audience.

Funded US B2B Startup

Problem

The site needed a clearer content roadmap, stronger technical hygiene, and better conversion paths from organic visits.

Work
  • Technical SEO cleanup across indexation, internal links, metadata, and content decay.
  • Content roadmap based on ICP pain points, product-led pages, and high-intent queries.
  • Search Console analysis to separate ranking problems from CTR and conversion problems.
Outcome

Scaled organic traffic to roughly 10k monthly visits.

GSC/analytics proof can be shared privately where client data allows.

Fast teardown showing how I diagnose technical and content risk.

Public SEO Audit Sample

Problem

A live site needed a practical audit that separated real SEO fires from checklist noise.

Work
  • Checked robots, sitemap, canonical signals, indexed surfaces, metadata, and content depth.
  • Ranked the top issues by crawl/indexation risk, business impact, and fix effort.
  • Translated findings into specific fixes instead of vague best-practice advice.
Outcome

Top 5 red flags with evidence and next actions.

Example: CaseTutor audit covering URL mismatch, canonical confusion, app indexation, weak content targeting, and risky trust signals.

Audit sample

What my audits look for

I do not hand over a generic 80-point checklist. I look for the problems that block crawling, split authority, weaken intent matching, or make the site harder to trust.

1

Sitemap URLs did not match live internal case URLs.

2

Canonical and host signals were mixed across www and non-www.

3

App/login pages were visible to search.

4

Homepage and blog targeting were too generic for competitive case-interview keywords.

5

Review and trust claims needed cleaner proof and less risky structured-data handling.

Proof

What I can share privately

Some client and acquisition data cannot be public. For serious conversations, I can share anonymized proof and walk through the thinking behind the work.

  • Google Search Console performance graphs
  • GA4 organic traffic and conversion snapshots
  • Ahrefs/Semrush keyword movement
  • Technical SEO issue lists and implementation tickets
  • Before/after title, internal-linking, and content brief examples

Need the portfolio packet?

I can send anonymized screenshots, audit examples, and a short summary of the work behind each result.

Email me